Employer Branding And Recruitment Marketing Lead

AstraZeneca

China, China
Not specified
Employer branding strategy
Recruitment marketing plans
Evp and content creation
AstraZeneca is seeking an Employer Branding and Recruitment Marketing Lead to define and execute employer branding strategies in China, focusing on aligning with corporate goals while engaging candidates through various channels. The ideal candidate should have a strong background in marketing, communications, and employer branding, with proficiency in social media platforms and project management

Job Summary

  • Define and execute China employer branding and recruitment marketing plans aligned to corporate strategies and market needs.
  • Operate and optimize key social media channels and run campaigns to engage active/passive candidates and early talent.
  • Manage end-to-end campaigns, external partners, timelines, and budgets, setting KPIs and reviewing performance.

Matching Summary

Match Score: 85

AstraZeneca is seeking an Employer Branding and Recruitment Marketing Lead to define and execute employer branding strategies in China, focusing on aligning with corporate goals while engaging candidates through various channels. The ideal candidate should have a strong background in marketing, communications, and employer branding, with proficiency in social media platforms and project management.

Skills & Requirements

Must-have

  • Employer branding strategy
  • Recruitment marketing plans
  • EVP and content creation
  • Social media channel operation
  • Campaign management
  • Stakeholder engagement
  • Agency and budget management

Nice-to-have

  • Global-local consistency
  • One HR Brand promotion
  • Agility in fast-moving environment
  • Cross-functional collaboration

Key Requirements

  • Bachelor's degree or above
  • Minimum 5 years of experience
  • Experience serving senior management
  • MNC or professional services background
  • Deep understanding of recruitment processes
  • Solid hands-on social media experience
  • Strong project leadership
  • Proficiency in written and verbal English
  • Chinese fluency for local execution

Work Rights

Not specified

Tailored Resume

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