Haleon is seeking a Douyin Project Leader to oversee their live streaming business on the Douyin platform, focusing on P&L management and strategic execution. The ideal candidate should have extensive experience in e-commerce operations on Douyin and strong team management skills
Job Summary
The role involves full responsibility for the strategic execution and operational management of Haleon's self-operated Douyin live streaming business.
Candidates must possess a deep understanding of Douyin's algorithms, platform policies, and Qianchuan advertising strategies to drive sustainable business growth.
The position requires building a high-performance team structure with robust SOPs, data systems, and assessment mechanisms to ensure operational efficiency.
Matching Summary
Match Score: 85
Haleon is seeking a Douyin Project Leader to oversee their live streaming business on the Douyin platform, focusing on P&L management and strategic execution. The ideal candidate should have extensive experience in e-commerce operations on Douyin and strong team management skills.
Skills & Requirements
Must-have
3+ years Douyin e-commerce operation experience
Full P&L management for live streaming business
Expertise in Qianchuan ad placement and algorithm
Experience building teams from 0 to 1
Proficiency in livestream operations and content strategy
Nice-to-have
Strong crisis management and risk control skills
Data-driven decision making capabilities
High resilience and stress tolerance
Proven track record of 10 million GMV growth
Agile performance-focused culture alignment
Key Requirements
Bachelor's degree or higher
3+ years of comprehensive Douyin e-commerce management experience
Demonstrated success in scaling projects from 0 to 1 and 1 to 100