Retail Marketing Manager (socal)

Lithia & Driveway (LAD)

Temecula, CA, US
Base: $80,000–$125,000 annually; bonus/equity: bon...
On-site
Drive store performance and customer loyalty
Implement customer loyalty initiatives
Leverage data analytics for marketing
Lithia & Driveway (LAD) is seeking a Retail Marketing Manager to develop and implement marketing strategies across its dealerships in California and Nevada. The ideal candidate will possess strong analytical skills, a deep understanding of the automotive industry, and a passion for enhancing customer loyalty and performance

Job Summary

  • Drive store performance in customer loyalty, satisfaction, sales, aftersales growth, and profitability through tailored marketing strategies and traffic management.
  • Design and implement marketing strategies that strengthen long-term customer relationships, leveraging internal technology and solutions with priority.
  • Provide expert guidance to Store Leaders on building and executing marketing strategies aligned with the Customer Ecosystem.

Matching Summary

Match Score: 85

Lithia & Driveway (LAD) is seeking a Retail Marketing Manager to develop and implement marketing strategies across its dealerships in California and Nevada. The ideal candidate will possess strong analytical skills, a deep understanding of the automotive industry, and a passion for enhancing customer loyalty and performance.

Salary

Base: $80,000–$125,000 annually; Bonus/Equity: bonus potential; Benefits: Medical, Dental, Vision, 401(k), PTO

Skills & Requirements

Must-have

  • Drive store performance and customer loyalty
  • Implement customer loyalty initiatives
  • Leverage data analytics for marketing
  • Manage OEM partnerships locally
  • Develop impactful marketing content

Nice-to-have

  • Adapt to changing market conditions
  • Champion company initiatives
  • Collaborate with other RMOs

Key Requirements

  • Bachelor’s degree in Business, Marketing, or equivalent experience
  • Strong understanding of automotive industry and dealership operations
  • Experience with Google Analytics and CRM Systems
  • Proficiency in data analysis for marketing ROI
  • High School graduate or equivalent, 18 years or older required

Work Rights

Not specified

Tailored Resume

Cover Letter