Director, Channel & Portfolio, Benelux

Coca-Cola

Brussels, Belgium
Not specified; not specified; not specified
Hybrid
Channel and portfolio strategy development
Integrated marketing activation planning
Data driven financial analysis and roi tracking
Coca-Cola is seeking a Director of Channel & Portfolio for its Benelux operations, responsible for driving integrated channel and portfolio strategies to enhance market performance. The role emphasizes collaboration with marketing and commercial teams, leveraging data and insights for effective decision-making and execution

Job Summary

  • The role partners closely with Marketing, RGM, Commercial teams, and the bottler to shape integrated channel and portfolio activation plans that drive profitable, sustainable growth.
  • Candidates must leverage data, insights, analytics, and financial analysis to support strong investment choices and portfolio decisions while ensuring alignment with global assets.
  • Coca-Cola fosters a culture of curiosity, empowerment, inclusivity, and agility to nurture an inclusive environment grounded in their company purpose.

Matching Summary

Match Score: 85

Coca-Cola is seeking a Director of Channel & Portfolio for its Benelux operations, responsible for driving integrated channel and portfolio strategies to enhance market performance. The role emphasizes collaboration with marketing and commercial teams, leveraging data and insights for effective decision-making and execution.

Salary

Not specified; Not specified; Not specified

Skills & Requirements

Must-have

  • Channel and portfolio strategy development
  • Integrated marketing activation planning
  • Data driven financial analysis and ROI tracking
  • Cross functional collaboration with bottlers
  • Revenue Growth Management experience

Nice-to-have

  • Experience in franchise markets
  • Strong storytelling and communication skills
  • Agile and continuous improvement culture
  • Test and learn activation approaches

Key Requirements

  • Strong strategic and analytical thinking capabilities
  • Experience in matrixed environments influencing without authority
  • Demonstrated ability in portfolio strategy or shopper marketing

Work Rights

Not specified

Tailored Resume

Cover Letter