Marketing Ritz Biskuat E2e Lead

Mondelēz International

Develop and implement innovation strategy
Drive sustainable growth
Execute commercial innovation plans
You create and implement the innovation/renovation strategy that is aligned with the brand vision to drive sustainable growth

Job Summary

  • You create and implement the innovation/renovation strategy that is aligned with the brand vision to drive sustainable growth.
  • In partnership with brand teams, you will define and deliver plans to renovate the core brand and to strengthen the entire portfolio through innovation and renovation.
  • Based on your deep consumer insights, brand strategy and positioning, you will integrate innovation into marketing communication plans and campaigns.

Matching Summary

You create and implement the innovation/renovation strategy that is aligned with the brand vision to drive sustainable growth.

Skills & Requirements

Must-have

  • Develop and implement innovation strategy
  • Drive sustainable growth
  • Execute commercial innovation plans
  • Manage brand portfolio and architecture
  • Accountable for revenue and profit
  • Integrate innovation into marketing plans

Nice-to-have

  • Consumer-centric brand growth
  • Deep consumer insights
  • Cross-country product innovation
  • Work with design and research agencies
  • Balance commercial and strategic acumen

Key Requirements

  • Marketing experience in consumer goods
  • Product innovation experience
  • Cross-functional team collaboration
  • Analytical and creative skills
  • Effective communication and presentation skills

Work Rights

Not specified

Tailored Resume

Cover Letter