Vp, Marketing Effectiveness

Carat Australia

New York, United States
Base: $136,000-$220,000; bonus/equity: discretiona...
Hybrid
Marketing analytics with media planning knowledge
Advanced media measurement capabilities
Data visualization tools
The VP, Analytics manages a large, cross-client analytics team, taking ultimate responsibility for all work done by their team and for ensuring successful client delivery

Job Summary

  • The VP, Analytics manages a large, cross-client analytics team, taking ultimate responsibility for all work done by their team and for ensuring successful client delivery.
  • Responsibilities include leading a cross-functional team, developing innovative problem-solving approaches, and stewarding measurement strategies.
  • Benefits available include medical, vision, and dental insurance, life insurance, disability insurance, 401k, flexible paid time off, and paid parental leave.

Matching Summary

The VP, Analytics manages a large, cross-client analytics team, taking ultimate responsibility for all work done by their team and for ensuring successful client delivery.

Salary

Base: $136,000-$220,000; Bonus/Equity: discretionary incentive compensation; Benefits: Medical, vision, dental, life, disability, 401k, PTO, holidays, sick leave, parental leave

Skills & Requirements

Must-have

  • Marketing analytics with media planning knowledge
  • Advanced media measurement capabilities
  • Data visualization tools
  • SQL, Python, or R proficiency
  • Leadership and communication skills

Nice-to-have

  • Innovative problem-solving approaches
  • Collaborative partnerships
  • Thought leadership internally and for clients
  • Authoring white papers and POVs

Key Requirements

  • Bachelor's degree in quantitative field
  • 12+ years in quantitative business environment
  • 6+ years in marketing analytics
  • Advanced media measurement capabilities
  • Familiarity with MMPs and site analytics
  • Experience in data visualization
  • Advanced SQL, Python, or R
  • Advanced MS Office Skills

Work Rights

Not specified

Tailored Resume

Cover Letter