Senior Manager, Global Paid Media - Brand & Video

Alo Yoga

Beverly Hills, California, United States
Base: $130,000-$160,000 py; bonus/equity: performa...
On-site
7-10 years paid media experience
Video and ctv streaming expertise
Global budget management and optimization
Alo Yoga is seeking a Senior Manager for Global Paid Media focused on brand video and CTV strategy. The role requires extensive experience in paid media, particularly in video and international markets, to manage a significant global budget and optimize media performance

Job Summary

  • This role involves architecting Alo's global brand video and CTV strategy across US, EMEA, and APAC markets.
  • The successful candidate will manage significant global paid media budgets while handling hands-on campaign execution including targeting and trafficking.
  • Alo Yoga seeks a media-obsessed leader to drive mindful movement through strategic brand video initiatives and measurable results.

Matching Summary

Match Score: 85

Alo Yoga is seeking a Senior Manager for Global Paid Media focused on brand video and CTV strategy. The role requires extensive experience in paid media, particularly in video and international markets, to manage a significant global budget and optimize media performance.

Salary

Base: $130,000-$160,000 per year; Bonus/Equity: Performance bonuses and long term incentives available; Benefits: PTO policy and progressive benefits included

Skills & Requirements

Must-have

  • 7-10 years paid media experience
  • Video and CTV streaming expertise
  • Global budget management and optimization
  • DSP and platform setup proficiency
  • Brand measurement and MMM knowledge

Nice-to-have

  • Background in fashion or wellness DTC
  • Strong agency relationship management
  • Experience with international market dynamics

Key Requirements

  • 7-10 years in paid media
  • Deep expertise in video and CTV/streaming
  • Proven track record owning large media budgets
  • Hands-on experience with media plans and DSP setups

Work Rights

Not specified

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