Assistant Brand Manager (Personal Care)

RECRUITPEDIA PTE. LTD.

Central, Singapore
B2c marketing experience in fmcg
Consumer health or beauty industry background
Integrated marketing plan development
The role involves driving brand strategy across Hong Kong and Southeast Asia to build long-term equity

Job Summary

  • The role involves driving brand strategy across Hong Kong and Southeast Asia to build long-term equity.
  • Candidates will lead campaign localisation by adapting global assets into culturally relevant content for various channels.
  • The position requires developing consumer insights to enable more relevant and effective marketing campaigns.

Matching Summary

The role involves driving brand strategy across Hong Kong and Southeast Asia to build long-term equity.

Skills & Requirements

Must-have

  • B2C marketing experience in FMCG
  • Consumer health or beauty industry background
  • Integrated marketing plan development
  • Budget management and media planning
  • Campaign localisation across Southeast Asia

Nice-to-have

  • Experience with transformation projects
  • Cross-functional team collaboration skills
  • Agency management capabilities

Key Requirements

  • B2C marketing experience preferably in FMCG
  • Background in consumer health, beauty, or personal care

Work Rights

Not specified

Tailored Resume

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