Base: $147,000 - $190,000 py; bonus/equity: not sp...
On-site
6+ years product marketing experience
Funnel strategy and optimization
Smb buyer journey design
This role owns the full customer lifecycle strategy from acquisition to expansion, directly impacting net revenue retention and customer lifetime value
Job Summary
This role owns the full customer lifecycle strategy from acquisition to expansion, directly impacting net revenue retention and customer lifetime value.
The successful candidate will combine analytical rigor with customer empathy to design growth strategies that drive conversion and multi-product adoption.
Justworks offers a supportive, entrepreneurial environment with great benefits, wellness programs, and company retreats for its team members.
Matching Summary
This role owns the full customer lifecycle strategy from acquisition to expansion, directly impacting net revenue retention and customer lifetime value.
Salary
Base: $147,000 - $190,000 per year; Bonus/Equity: Not specified; Benefits: Wellness program, company retreats, great benefits
Skills & Requirements
Must-have
6+ years product marketing experience
Funnel strategy and optimization
SMB buyer journey design
Data-driven growth experimentation
Cross-functional stakeholder influence
Nice-to-have
HR tech or fintech background
Payroll platform experience
Customer obsession mindset
Hacker mentality for growth
Strong storytelling abilities
Key Requirements
Minimum 6 years in product marketing or B2B SaaS
Deep familiarity with hybrid self-serve and sales-assisted GTM motions
Proven ability to influence cross-functional stakeholders without authority