High Value Customer Segment Consultant

AIA Group

Makati, Philippines
High value segment strategy
Channel development
Customer engagement activities
Support the Segment Head in developing strategies and tactical initiatives for the High Value Segment, managing key strategic priorities

Job Summary

  • Support the Segment Head in developing strategies and tactical initiatives for the High Value Segment, managing key strategic priorities.
  • Oversee sub-segment initiatives, strategies, and activities for BPI AIA High Value clients, establishing segment and sub-segment brands.
  • Gather marketing intelligence to identify opportunities for innovation, enhance processes and products, and propose recommended actions.

Matching Summary

Support the Segment Head in developing strategies and tactical initiatives for the High Value Segment, managing key strategic priorities.

Skills & Requirements

Must-have

  • High Value Segment Strategy
  • Channel Development
  • Customer Engagement Activities
  • Business Case Development
  • Marketing Plan Development
  • Value Proposition Development
  • Marketing Intelligence Gathering

Nice-to-have

  • Design Thinking
  • Basic Market Research
  • High-Energy
  • Multi-tasker
  • Handle Stress Well
  • Relationship Management Skills
  • Events Management

Key Requirements

  • 3-5 years relevant work experience
  • Life insurance/bancassurance industry experience
  • Graduate of any 4-year college course
  • Proficient on MS Office

Work Rights

Not specified

Tailored Resume

Cover Letter