Lead, Omnichannel Marketing

Chiesi Farmaucetici S.p.A

Cary, NC, US
On-site
Omnichannel marketing strategy
Digital marketing campaigns
Marketing automation platforms
This role is responsible for elevating how the organization connects with key customer segments across a complex portfolio that spans Hospital–Critical Care and Neonatology—bringing to life a modern, insights driven approach to engagement that meets clinicians where they are and how they prefer to learn

Job Summary

  • This role is responsible for elevating how the organization connects with key customer segments across a complex portfolio that spans Hospital–Critical Care and Neonatology—bringing to life a modern, insights driven approach to engagement that meets clinicians where they are and how they prefer to learn.
  • The Lead, Omnichannel Marketing acts as a driving force for capability building within the CARE organization.
  • We provide top-class benefits, including comprehensive healthcare programs, work-life balance initiatives, and robust relocation support.

Matching Summary

This role is responsible for elevating how the organization connects with key customer segments across a complex portfolio that spans Hospital–Critical Care and Neonatology—bringing to life a modern, insights driven approach to engagement that meets clinicians where they are and how they prefer to learn.

Skills & Requirements

Must-have

  • Omnichannel marketing strategy
  • Digital marketing campaigns
  • Marketing automation platforms
  • CRM infrastructure
  • Data privacy strategies
  • AI-enabled solutions

Nice-to-have

  • Sustainable innovation
  • Ethical behaviour
  • Diversity and inclusion
  • Continuous improvement mindset
  • Emerging technologies scanning

Key Requirements

  • Minimum 7 years of experience
  • Bachelor’s degree
  • SFMC, Adobe Experience Manager, Google Analytics expertise
  • SEO and SEM best practices familiarity
  • Leadership experience managing direct reports
  • Digital transformation initiatives leadership
  • MLR review processes understanding

Work Rights

Not specified

Tailored Resume

Cover Letter