HungryPanda is seeking a Mandarin-speaking Marketing Specialist to enhance their digital content management and social media operations in Richmond, United States. The ideal candidate will have experience in social media, marketing campaigns, and partnership execution, contributing to the company's goal of connecting overseas Chinese communities with authentic cuisine
Job Summary
The role involves managing official accounts across multiple platforms including TikTok, Instagram, Facebook, and Xiaohongshu.
Candidates will identify and negotiate partnership opportunities with brands, communities, and KOLs to drive co-marketing initiatives.
HungryPanda is a leading global Asian food delivery platform serving over 10 million users worldwide.
Matching Summary
Match Score: 85
HungryPanda is seeking a Mandarin-speaking Marketing Specialist to enhance their digital content management and social media operations in Richmond, United States. The ideal candidate will have experience in social media, marketing campaigns, and partnership execution, contributing to the company's goal of connecting overseas Chinese communities with authentic cuisine.
Skills & Requirements
Must-have
1-3 years social media experience
TikTok Instagram Facebook Xiaohongshu management
Content calendar planning and copywriting
Data analytics and performance tracking
Excel proficiency for reporting
Nice-to-have
Campaign planning and partnership execution
PR experience preferred
Online/offline resource integration
Community work experience
KOL/KOC collaboration skills
Key Requirements
1-3+ years of social media operations or marketing experience
Strong writing and storytelling capabilities
Familiarity with data metrics such as reach and ROI