Product Marketing Manager

Stanley Black & Decker

Hybrid
Develop country tools business strategy
Establish product positioning and campaigns
Manage new product road map
Develop and lead the country Tools business strategy for related brands, responsible for establishing product positioning, product campaigns, and commercial plans and initiatives

Job Summary

  • Develop and lead the country Tools business strategy for related brands, responsible for establishing product positioning, product campaigns, and commercial plans and initiatives.
  • Work closely with country managers and channel sales teams to ensure timely and successful new product launch initiatives meet the predetermined goals and objectives.
  • You’ll get to grow your skills along multiple career paths, have access to a wealth of learning resources, and experience an awesome place to work where we have mutual respect and a great appreciation for diversity, equity, and inclusion.

Matching Summary

Develop and lead the country Tools business strategy for related brands, responsible for establishing product positioning, product campaigns, and commercial plans and initiatives.

Skills & Requirements

Must-have

  • Develop country Tools business strategy
  • Establish product positioning and campaigns
  • Manage new product road map
  • Develop NPI launch campaigns
  • Drive sales and profit targets
  • Measure Return-On-Marketing-Investment

Nice-to-have

  • Relentless pursuit of excellence
  • Embrace innovation and continuous achievement
  • Strong interpersonal and influencing skills

Key Requirements

  • Degree in Marketing, Business Management or Engineering
  • At least 8 years experience in sales and/or marketing
  • Experience with companies supplying products to construction/infrastructure markets or within Industrial / traditional channel markets
  • Understanding product applications and ability to articulate technical aspects
  • High degree of commercial and marketing orientation and understanding of P&L management
  • Strong leadership skills and ability to drive marketing strategy

Work Rights

Not specified

Tailored Resume

Cover Letter