Senior Marketing Strategist, Product

EarnIn

Mountain View, USA
$164,000 - $200,500; equity + benefits; not specif...
Hybrid (2 days onsite)
Product positioning and messaging
Go-to-market strategies
Customer journey integration
EarnIn is seeking a Senior Marketing Strategist with product marketing expertise to drive strategic marketing initiatives that enhance customer engagement and product adoption. The ideal candidate will have over seven years of experience in marketing strategy, particularly in a B2C context, and will thrive in a collaborative environment. This role offers competitive compensation, equity, and opportunities for professional growth

Job Summary

  • Shape product success by driving strategic marketing initiatives that enhance customer engagement and adoption.
  • Define product positioning, messaging, and GTM strategies, ensuring alignment across Product, and Creative teams.
  • Leverage customer insights, competitive analysis, and performance data to refine messaging and optimize acquisition and retention strategies.

Matching Summary

Match Score: 85

EarnIn is seeking a Senior Marketing Strategist with product marketing expertise to drive strategic marketing initiatives that enhance customer engagement and product adoption. The ideal candidate will have over seven years of experience in marketing strategy, particularly in a B2C context, and will thrive in a collaborative environment. This role offers competitive compensation, equity, and opportunities for professional growth.

Salary

$164,000 - $200,500; equity + benefits; Not specified

Skills & Requirements

Must-have

  • Product positioning and messaging
  • Go-to-market strategies
  • Customer journey integration
  • Cross-functional collaboration
  • Data-driven marketing strategies

Nice-to-have

  • Financial solutions innovation
  • Customer-centric approach
  • Collaborative team environment

Key Requirements

  • 7+ years of experience in Marketing Strategy/Product Marketing
  • Proven experience driving GTM strategies and product adoption
  • Ability to build strategy based on data analysis
  • Strong analytical and communication skills
  • Experience in B2C company

Work Rights

Not specified

Tailored Resume

Cover Letter