This role is responsible for planning and executing integrated communication initiatives across social media, digital media, content, and offline touchpoints
Job Summary
This role is responsible for planning and executing integrated communication initiatives across social media, digital media, content, and offline touchpoints.
The Connection Planner will develop IMC plans grounded in consumer insight and cultural trends to maximize brand engagement while collaborating with creative and media teams.
We are looking for someone who can not only contribute strategically but also drive execution and continuous optimization through agile PDCA cycles.
Matching Summary
This role is responsible for planning and executing integrated communication initiatives across social media, digital media, content, and offline touchpoints.
Skills & Requirements
Must-have
5+ years digital marketing experience
SNS strategy and operations
Influencer marketing planning
Data analysis with Google Analytics
Project leadership and execution
Nice-to-have
Agency strategic planning experience
Qualitative and quantitative analysis skills
English language proficiency
Curiosity for emerging digital trends
Key Requirements
5+ years of digital marketing experience
Experience in SNS strategy and influencer marketing