Associate Director, Media Excellence & Innovation

Johnson & Johnson

Titusville, New Jersey, United States of America
Base: $122,000.00 - $212,750.00; bonus/equity: not...
Hybrid
Media planning and optimization
Omnichannel marketing orchestration
Pharmaceutical media strategy
You will be accountable for leading the planning and implementation of all media and media partnerships in support of our US teams, acting as a digital media disrupter to optimize media planning, measurement, and optimization

Job Summary

  • You will be accountable for leading the planning and implementation of all media and media partnerships in support of our US teams, acting as a digital media disrupter to optimize media planning, measurement, and optimization.
  • This role requires a blend of pharmaceutical media strategic thought leadership, cross-functional collaboration, and deep analytical acumen, with a proven track record in healthcare media strategy and Omnichannel Marketing.
  • Responsibilities include strategic leadership for integrated media strategies, media planning & buying oversight, and analytics & technical expertise to drive data-informed optimization decisions and ensure campaigns maximize ROI.

Matching Summary

You will be accountable for leading the planning and implementation of all media and media partnerships in support of our US teams, acting as a digital media disrupter to optimize media planning, measurement, and optimization.

Salary

Base: $122,000.00 - $212,750.00; Bonus/Equity: Not specified; Benefits: Vacation –120 hours per calendar year, Sick time - 40 hours per calendar year, Holiday pay –13 days per calendar year, Work, Personal and Family Time - up to 40 hours per calendar year, Parental Leave – 480 hours, Bereavement Leave – 240 hours for immediate family member, Caregiver Leave – 80 hours, Volunteer Leave – 32 hours, Military Spouse Time-Off – 80 hours

Skills & Requirements

Must-have

  • media planning and optimization
  • omnichannel marketing orchestration
  • pharmaceutical media strategy
  • digital media disruption
  • media performance governance

Nice-to-have

  • intellectual curiosity and passion for winning
  • solutions-oriented mindset and attention to detail
  • ability to influence diverse stakeholders
  • customer-centric and value-driven approach

Key Requirements

  • Minimum of 8 years media healthcare experience
  • Deep understanding of HCP and DTC/patient media landscape
  • Proven experience leading integrated media campaigns
  • Strong command of media performance metrics and identity resolution tools
  • Experienced leader of cross-functional teams

Work Rights

Not specified

Tailored Resume

Cover Letter