Director, Market Intelligence & Insights

Warner Bros. Discovery

Burbank, CA, US
Base: $136,500.00 - $253,500.00 py; bonus/equity: ...
**
8+ years marketing strategy experience
Deep gaming or entertainment industry knowledge
Proven track record driving growth via insights
** Warner Bros. Discovery is seeking a Director of Market Intelligence & Insights to lead audience strategy and market research within the gaming sector. The ideal candidate will possess extensive experience in marketing strategy and consumer insights, particularly in gaming or entertainment, and will be responsible for translating complex data into actionable strategies that enhance brand and product development. **

Job Summary

  • This role sits at the intersection of Competitive Intelligence, Marketing Analytics, and Market Research to guide brand strategy and product development.
  • The Director will translate complex data into actionable audience strategies, identifying target segments and inspiring brand teams with positioning and messaging.
  • Warner Bros. Discovery offers career-defining opportunities, thoughtfully curated benefits, and a supportive environment where diverse perspectives are celebrated.

Matching Summary

Match Score: 75

** Warner Bros. Discovery is seeking a Director of Market Intelligence & Insights to lead audience strategy and market research within the gaming sector. The ideal candidate will possess extensive experience in marketing strategy and consumer insights, particularly in gaming or entertainment, and will be responsible for translating complex data into actionable strategies that enhance brand and product development. **

Salary

Base: $136,500.00 - $253,500.00 per year; Bonus/Equity: Annual bonuses, short- and long-term incentives available; Benefits: Health insurance, wellness program, life/disability insurance, retirement plan, paid time off

Skills & Requirements

Must-have

  • 8+ years marketing strategy experience
  • Deep gaming or entertainment industry knowledge
  • Proven track record driving growth via insights
  • Experience with market research and data analysis
  • Cross-functional influence with product and marketing teams

Nice-to-have

  • Passion for games and player-first storytelling
  • Ability to thrive in uncertain environments
  • Strong executive presence and communication skills
  • Experience mentoring research teams
  • Strategic vision for operational delivery

Key Requirements

  • Bachelor's degree in Statistics, Decision Sciences, Psychology, Business, or Computer Science
  • 8+ years in marketing strategy, consulting, research, or consumer insights
  • Experience leading strategic planning and forecasting initiatives

Work Rights

Not specified

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