Associate Director Consumer Campaign Development Lead (cdl) Oncology Lung

Merck & Co., Inc.

Upper Gwynedd, PA, USA
Base: $142,400.00 - $224,100.00; bonus/equity: ann...
Hybrid
Integrated patient campaign development
Digital media strategy and optimization
Regulatory compliance and prt approvals
This role leads the development of integrated marketing communications plans and multi-channel programs supporting strategic imperatives for the Oncology Franchise

Job Summary

  • This role leads the development of integrated marketing communications plans and multi-channel programs supporting strategic imperatives for the Oncology Franchise.
  • The successful candidate will partner with medical, legal, and analytics teams to ensure compliant, measurable tactics that drive patient acquisition and education.
  • Employees are eligible for an annual bonus, long-term incentives, and a comprehensive benefits package including medical, dental, vision, and 401(k) retirement plans.

Matching Summary

This role leads the development of integrated marketing communications plans and multi-channel programs supporting strategic imperatives for the Oncology Franchise.

Salary

Base: $142,400.00 - $224,100.00; Bonus/Equity: Annual bonus and long-term incentive eligible; Benefits: Medical, dental, vision, 401(k), paid holidays, vacation

Skills & Requirements

Must-have

  • Integrated patient campaign development
  • Digital media strategy and optimization
  • Regulatory compliance and PRT approvals
  • Cross-functional stakeholder management
  • Patient-centric communications and health literacy

Nice-to-have

  • Agile/scrum delivery methodologies
  • Oncology therapeutic experience
  • Media budget planning and spend optimization
  • Veeva/PromoMats technical familiarity
  • Strategic thinking and adaptability

Key Requirements

  • Bachelor's degree required; MBA preferred
  • Minimum 4 years pharmaceutical or consumer marketing experience
  • Experience in regulated environment campaign activation
  • Project and vendor management skills

Work Rights

Not specified

Tailored Resume

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