Alternance Chargé(e) De Marketing Crm & Fidélisation
LexisNexis
Paris, France
Crm campaign orchestration
Marketing cloud configuration
Automated customer journeys
You will be at the heart of our Client Marketing, weekly campaigns, and product launches, telling the right story at the right place and time
Job Summary
You will be at the heart of our Client Marketing, weekly campaigns, and product launches, telling the right story at the right place and time.
Responsibilities include orchestrating CRM campaigns, developing automated customer journeys, creating multichannel marketing content, and identifying upsell/cross-sell opportunities.
The company is committed to creating a fair and equitable work environment, valuing diversity and inclusion, and offers benefits such as health insurance, meal tickets, and paid time off.
Matching Summary
You will be at the heart of our Client Marketing, weekly campaigns, and product launches, telling the right story at the right place and time.
Skills & Requirements
Must-have
CRM campaign orchestration
Marketing Cloud configuration
Automated customer journeys
Multichannel marketing content
Customer data insights
Performance analysis and KPI definition
Nice-to-have
Creative actions for engagement
Ethical AI and advanced technologies
Healthy work-life balance
Diverse and inclusive environment
Key Requirements
Bac +3 in marketing, relational marketing, or customer experience
Knowledge of a CRM tool (e.g., Marketing Cloud, Brevo, Hubspot)
Strong writing, synthesis, and presentation skills in French