Marketing Automation Senior Manager

UPS

Atlanta, Georgia, United States
In-office (commuting to the atlanta, georgia office required)
Global marketing automation strategy
Data privacy compliance (gdpr/can-spam)
Marketforce or salesforce marketing cloud
UPS is seeking a Marketing Automation Senior Manager to lead the development and execution of complex, data-driven marketing automation strategies globally. The ideal candidate will possess extensive knowledge of marketing automation tools and data privacy compliance, with a focus on optimizing customer engagement and driving revenue

Job Summary

  • The role involves leading the strategic design and development of advanced marketing automation initiatives to drive revenue and customer engagement globally.
  • Candidates must ensure strict compliance with evolving regulatory requirements such as GDPR and CAN-SPAM to protect the organization from financial penalties.
  • The position requires managing direct reports and vendor relationships while overseeing budgets and technical implementation across multiple marketing channels.

Matching Summary

Match Score: 85

UPS is seeking a Marketing Automation Senior Manager to lead the development and execution of complex, data-driven marketing automation strategies globally. The ideal candidate will possess extensive knowledge of marketing automation tools and data privacy compliance, with a focus on optimizing customer engagement and driving revenue.

Skills & Requirements

Must-have

  • Global marketing automation strategy
  • Data privacy compliance (GDPR/CAN-SPAM)
  • Marketforce or Salesforce Marketing Cloud
  • Cross-functional team leadership
  • Campaign optimization and analytics

Nice-to-have

  • Python or Microsoft SQL expertise
  • Databricks platform experience
  • HTML, CSS, JavaScript skills
  • API testing proficiency
  • Master's degree in related field

Key Requirements

  • Bachelor's degree required
  • Must be US Citizen or authorized to work in US
  • Extensive experience with marketing automation tools
  • Strong analytical skills for large datasets
  • No visa sponsorship provided

Work Rights

Must be US Citizen, Permanent Resident, or authorized to work

Tailored Resume

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