Homestead Post Acute is seeking a Marketing Director to develop and oversee their public relations and marketing strategies, ensuring effective communication with the community and adherence to privacy regulations. The position requires strong leadership, communication skills, and a background in healthcare marketing
Job Summary
Plan, develop, organize, implement, evaluate, and direct the facility’s public relations and marketing programs and activities in order to maintain and increase our census and to provide the community with information relative to our facility, its programs, services, and practices.
Develop and maintain written policies and procedures that govern the release of information concerning the residents, employees, and/or the facility in accordance with current Privacy Rules and Regulations.
Prepare a departmental operating budget for approval by the Administrator and allocate the resources to carry out programs and activities of the facility.
Matching Summary
Match Score: 85
Homestead Post Acute is seeking a Marketing Director to develop and oversee their public relations and marketing strategies, ensuring effective communication with the community and adherence to privacy regulations. The position requires strong leadership, communication skills, and a background in healthcare marketing.
Skills & Requirements
Must-have
public relations programs
marketing programs
resident care information
customer satisfaction surveys
internal communications
departmental meetings
community service groups
news media contact
emergency public relations
departmental operating budget
Nice-to-have
warm atmosphere
personal interest
positive emphasis
calm environment
Key Requirements
Bachelor’s Degree or equivalent
Five (5) years experience in marketing/public relations in a health care setting