Senior Analyst, Marketing Analytics

wahatech.io

Remote
Base: $52,600 - $147,950 usd; bonus/equity: not sp...
Fully remote
Marketing analytics b2b saas
Multi-touch attribution modeling
Top-of-the-funnel (tofu) streams
Remote is seeking a Senior Analyst for Marketing Analytics to lead strategic initiatives that shape their global marketing strategy. The ideal candidate will have extensive experience in B2B SaaS marketing analytics, particularly in attribution modeling and full-funnel optimization

Job Summary

  • As a Senior Analyst, Marketing Analytics, you will be the strategic engine behind our growth, shaping global marketing strategy and dictating investment decisions.
  • Key responsibilities include leading advanced attribution modeling, establishing frameworks for non-paid and brand analytics, and driving strategic planning and forecasting for marketing investments.
  • Remote offers a fully remote work environment with a focus on innovation, and a Total Rewards philosophy ensuring fair, unbiased compensation and competitive benefits globally.

Matching Summary

Match Score: 85

Remote is seeking a Senior Analyst for Marketing Analytics to lead strategic initiatives that shape their global marketing strategy. The ideal candidate will have extensive experience in B2B SaaS marketing analytics, particularly in attribution modeling and full-funnel optimization.

Salary

Base: $52,600 - $147,950 USD; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • Marketing analytics B2B SaaS
  • Multi-touch attribution modeling
  • Top-of-the-Funnel (TOFU) streams
  • Full-funnel vision
  • Share of Voice (SoV) reporting
  • Snowflake, Dbt, BI tools
  • Salesforce, HubSpot, Sigma, Tableau, Looker

Nice-to-have

  • Remote work experience a plus
  • Automation and AI capabilities
  • Energetic, curious, motivated, ambitious

Key Requirements

  • Extensive professional experience in marketing analytics
  • Professional fluency in written and spoken English
  • Demonstrates strong automation and AI capabilities

Work Rights

Not specified

Tailored Resume

Cover Letter