Brand Manager (vaccine) - Abbott Pharmaceutical

Abbott

Ho Chi Minh City, Vietnam
Product planning and execution
Marketing, advertising and promotional activities
Market research interpretation
Responsible for the product planning and execution throughout the product lifecycle, including gathering and prioritizing product and customer requirements, defining the product vision, and working closely with sales, marketing and other support functions to ensure revenue and customer satisfaction goals are met

Job Summary

  • Responsible for the product planning and execution throughout the product lifecycle, including gathering and prioritizing product and customer requirements, defining the product vision, and working closely with sales, marketing and other support functions to ensure revenue and customer satisfaction goals are met.
  • Effectively manage marketing, advertising and promotional activities of the product to achieve short and long term business objectives; including revenue, sales, profit and market share targets.
  • Abbott is a global healthcare leader, creating breakthrough science to improve people’s health and is recognized as a great place to work in dozens of countries around the world.

Matching Summary

Responsible for the product planning and execution throughout the product lifecycle, including gathering and prioritizing product and customer requirements, defining the product vision, and working closely with sales, marketing and other support functions to ensure revenue and customer satisfaction goals are met.

Skills & Requirements

Must-have

  • product planning and execution
  • marketing, advertising and promotional activities
  • market research interpretation
  • translate information into marketing plans
  • healthcare business environment understanding
  • annual brand plan development

Nice-to-have

  • strategic and logical thinking
  • self-driven team player
  • strong business acumen
  • interpersonal skills
  • good organization and planning

Key Requirements

  • At least 1 year of proven experience
  • independently managing a brand
  • multinational pharmaceutical or healthcare company
  • Bachelor’s degree in Pharmacy or related field
  • Good at English
  • Vietnamese/ Tiếng Việt & English/Tiếng Anh

Work Rights

Not specified

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