Marketing Manager Cote D’or & Toblerone Bnl

Mondelez International

Mechelen, Belgium
Brand and portfolio strategy
Integrated marketing campaigns
Consumer insights analysis
The Marketing Manager is responsible for brand growth in both Belgium and the Netherlands through category and consumer insights, brand and portfolio strategy, communication and activation planning, and innovation

Job Summary

  • The Marketing Manager is responsible for brand growth in both Belgium and the Netherlands through category and consumer insights, brand and portfolio strategy, communication and activation planning, and innovation.
  • This role involves leading integrated marketing campaigns, adapting regional campaigns for local relevance, and tracking campaign performance.
  • You will lead a team of 6 senior and junior marketing professionals and partner with multifunctional teams to drive best-in-class execution of brand and portfolio strategy.

Matching Summary

The Marketing Manager is responsible for brand growth in both Belgium and the Netherlands through category and consumer insights, brand and portfolio strategy, communication and activation planning, and innovation.

Skills & Requirements

Must-have

  • Brand and portfolio strategy
  • Integrated marketing campaigns
  • Consumer insights analysis
  • Product launch leadership
  • Performance management

Nice-to-have

  • Strategic thinking and execution
  • Consumer centric mindset
  • Passion for brand building
  • Data-driven decision making
  • Growth mindset

Key Requirements

  • Master’s Degree in Marketing or Business
  • Min. 8-10 years FMCG brand marketing experience
  • Experience managing localized brands preferred
  • Proven track record in brand strategy
  • Local Benelux market knowledge preferred

Work Rights

Not specified

Tailored Resume

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