Build and implement marketing automation campaigns
The Marketing Analyst is responsible for the building and implementation of marketing automation campaigns, emails, landing pages and forms
Job Summary
The Marketing Analyst is responsible for the building and implementation of marketing automation campaigns, emails, landing pages and forms.
In this role, they will also be responsible for representing 3M consistently by following brand standards and adhering to digital best practices.
The company provides the freedom to explore and encourages curiosity and creativity, gaining new insight from diverse thinking and taking risks on new ideas.
Matching Summary
The Marketing Analyst is responsible for the building and implementation of marketing automation campaigns, emails, landing pages and forms.
Skills & Requirements
Must-have
Marketing Automation platform experience
HTML, CSS, and JavaScript knowledge
Build and implement marketing automation campaigns
Create and manage forms
Track and report campaign performance
Follow brand standards and digital best practices
Nice-to-have
Customer centric approach
Strong analytical skills
Good time management skills
Ability to work independently and as a team
Key Requirements
Bachelor’s degree
At least 1 year experience in Marketing Automation platform
At least 2 years working knowledge of HTML, CSS, and JavaScript
1-2 years equivalent work experience in Digital Marketing