Retail Marketing Manager (fl, Tn, Ga)

Doral Acura

South Florida, US
$80,000-$125,000 annually; anticipyted starting py...
Drive quality traffic
Enhance customer loyalty
Achieve operational excellence
The Manager, Retail Marketing Operations (RMO) leads marketing strategies and initiatives for up to 25 Lithia auto dealerships, focusing on driving quality traffic, enhancing customer loyalty, and achieving operational excellence

Job Summary

  • The Manager, Retail Marketing Operations (RMO) leads marketing strategies and initiatives for up to 25 Lithia auto dealerships, focusing on driving quality traffic, enhancing customer loyalty, and achieving operational excellence.
  • This role involves providing data-driven guidance to Store Leaders on building and executing marketing strategies aligned with the Customer Ecosystem, and leveraging internal reporting, market intelligence, and data analytics.
  • We offer best in class industry benefits including competitive pay, medical, dental, and vision plans, paid holidays & PTO, disability and life insurance, a 401(k) retirement plan, and employee stock purchase plan.

Matching Summary

The Manager, Retail Marketing Operations (RMO) leads marketing strategies and initiatives for up to 25 Lithia auto dealerships, focusing on driving quality traffic, enhancing customer loyalty, and achieving operational excellence.

Salary

$80,000-$125,000 annually; Anticipated starting pay $80,000-$110,000; Benefits: Best in class industry benefits

Skills & Requirements

Must-have

  • Drive quality traffic
  • Enhance customer loyalty
  • Achieve operational excellence
  • Data-driven marketing strategies
  • Leverage internal technology

Nice-to-have

  • Entrepreneurial high-performance culture
  • Empower colleagues to excel
  • Foster OEM relationships
  • Market adaptability

Key Requirements

  • Bachelor’s degree in Business, Marketing, Communications, Advertising, or equivalent experience
  • Strong understanding of automotive industry
  • Experience using Google Analytics
  • Experience using CRM Systems
  • Proficiency in Microsoft Office Suite
  • Proficiency in data analysis
  • High School graduate or equivalent, 18 years or older required

Work Rights

Not specified

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