This role owns the integrated marketing efforts and outcomes that directly power Capital One Auto's Sales Channel and deliver measurable business growth
Job Summary
This role owns the integrated marketing efforts and outcomes that directly power Capital One Auto's Sales Channel and deliver measurable business growth.
Responsibilities include developing integrated Brand strategies, creating overarching value propositions, and owning the outcome of marketing collateral and sales enablement toolkits.
The Associate should bring a strategic and organized approach to marketing, strong stakeholder management skills, and a passion for leveraging data and field insights.
Matching Summary
This role owns the integrated marketing efforts and outcomes that directly power Capital One Auto's Sales Channel and deliver measurable business growth.
Salary
Base: $109,900 - $125,400; Bonus/Equity: performance based incentive compensation; Benefits: comprehensive, competitive, and inclusive set of health, financial and other benefits
Skills & Requirements
Must-have
B2B growth strategy
Dealer engagement
Sales Channel enablement
Brand and Sales intersection
Marketing collateral development
Nice-to-have
Strategic vision
Creative execution
Deep sales empathy
Entrepreneurial spirit
Curious mindset
Key Requirements
Bachelor's Degree or military experience
At least 5 years of experience in brand marketing, B2B marketing, direct response marketing, or corporate communications
3+ years of experience in financial services marketing
2+ years of experience with automotive B2B marketing
2+ years of experience working directly in B2B Sales