Data-driven strategies and innovative problem-solving
Gen Digital Inc is seeking a Senior Paid Search Specialist to manage large-scale SEM campaigns, focusing on data-driven strategies and innovative problem-solving. The role is hybrid, requiring in-office presence three days a week in New York City
Job Summary
Manage multi-million-dollar paid search campaigns at scale, driving measurable business results through data-driven strategies and innovative problem-solving.
Plan, execute, and optimize advanced paid search campaigns across Google Ads, Search Ads 360, and Microsoft Ads.
The total compensation package includes 401(k) match, health insurance options, disability coverage, life insurance, and unlimited paid time off.
Matching Summary
Match Score: 85
Gen Digital Inc is seeking a Senior Paid Search Specialist to manage large-scale SEM campaigns, focusing on data-driven strategies and innovative problem-solving. The role is hybrid, requiring in-office presence three days a week in New York City.
Salary
Base: $85,000-100,000K; Benefits: 401(k) match, health insurance options, disability coverage, life insurance, unlimited paid time off
Skills & Requirements
Must-have
Manage multi-million dollar paid search campaigns
Google Ads, Search Ads 360, Microsoft Ads
Data-driven strategies and innovative problem-solving
A/B and multivariate testing
Track and interpret key performance metrics
Nice-to-have
Leverage AI as a teammate
Scrappy and relentlessly customer driven
Room for healthy debate and experimentation
Familiarity with AI-assisted creative tools
Key Requirements
5+ years of hands-on SEM experience
Proven success managing $5M+ annual budgets
Bachelor’s degree in Marketing, Digital Media, or related field
Relevant certifications (Google Ads, SA360, Microsoft Ads) required