$150,000.00 - $200,000.00; not specified; medical,...
On-site (in-office monday – thursday, remote option on fridays)
Digital experience strategy
Dtc ecommerce
B2b ecommerce
Trinchero Family Estates is seeking a Sr. Director of Digital Experience to lead its digital marketing strategy across various channels, focusing on enhancing customer engagement and driving business results. The ideal candidate will possess extensive digital marketing experience, strong leadership capabilities, and a passion for innovation within the wine and spirits industry
Job Summary
This role owns the strategy and execution of all digital touchpoints, including owned DTC eCommerce, B2B eCommerce and third-party marketplaces, paid and organic media, social media, websites, influencers, and digital partnerships.
Lead, mentor, and grow a high-performing team across digital marketing, media, social, and eCommerce functions.
Partner with Brand, Sales, Creative, DTC, IT, and external agencies to ensure seamless execution of integrated campaigns.
Matching Summary
Match Score: 85
Trinchero Family Estates is seeking a Sr. Director of Digital Experience to lead its digital marketing strategy across various channels, focusing on enhancing customer engagement and driving business results. The ideal candidate will possess extensive digital marketing experience, strong leadership capabilities, and a passion for innovation within the wine and spirits industry.
Salary
$150,000.00 - $200,000.00; Not specified; Medical, dental, vision, life insurance, disability, PTO, wellness, fertility, 401(k) with profit sharing
Skills & Requirements
Must-have
Digital Experience Strategy
DTC eCommerce
B2B eCommerce
Paid and Organic Media
Social Media Strategy
Influencer Marketing
Digital Partnerships
Nice-to-have
AI adoption and engagement
Digital transformation and innovation
Team leadership and mentorship
Cross-functional collaboration
Key Requirements
10+ years digital marketing experience
Team leadership experience
Cross-functional collaboration experience
Digital strategy in multi-brand, omnichannel environment
Expertise in digital media, eCommerce, social, content, influencer, analytics
Strong understanding of martech tools
Wine, beverage alcohol, or CPG industry experience preferred