Technical Writer And Digital Marketing Specialist

Cooper Standard

Northville, US
Hybrid
5+ years marketing or technical writing experience
Industrial manufacturing audience writing skills
Email marketing platform management (hubspot/mailchimp)
The role requires translating complex technical and engineering concepts into clear marketing content for B2B industrial customers

Job Summary

  • The role requires translating complex technical and engineering concepts into clear marketing content for B2B industrial customers.
  • Candidates will manage email automation workflows, analyze campaign ROI, and execute SEO-aligned content updates to drive lead generation.
  • This hybrid position offers flexibility with occasional travel to manufacturing plants requiring specific safety gear compliance.

Matching Summary

The role requires translating complex technical and engineering concepts into clear marketing content for B2B industrial customers.

Skills & Requirements

Must-have

  • 5+ years marketing or technical writing experience
  • Industrial manufacturing audience writing skills
  • Email marketing platform management (HubSpot/Mailchimp)
  • SEO best practices implementation
  • Google Analytics and KPI monitoring

Nice-to-have

  • Basic graphic design skills using Adobe tools
  • CMS platform experience like WordPress or Drupal
  • Photography and videography knowledge
  • CRM system familiarity
  • B2B industrial marketing understanding

Key Requirements

  • Bachelor's degree in Marketing, Communications, or related field
  • Minimum 5 years of relevant professional experience
  • Proven ability to write for industrial audiences

Work Rights

Not specified

Tailored Resume

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