Manager, Earned Media

Weber Shandwick

New York, United States
Base: $74,000 - $85,000 usd; bonus/equity: not spe...
On-site
Deep lifestyle and entertainment expertise
Robust network of media contacts
Experience with cpg brand strategy
The role involves shaping integrated media strategies across a diverse portfolio of consumer brands in the CPG space

Job Summary

  • The role involves shaping integrated media strategies across a diverse portfolio of consumer brands in the CPG space.
  • Candidates will leverage a robust network of media and influencer contacts to generate high-impact earned coverage.
  • The position requires managing detailed tasks for special public relations events, from media stunts to product launches.

Matching Summary

The role involves shaping integrated media strategies across a diverse portfolio of consumer brands in the CPG space.

Salary

Base: $74,000 - $85,000 USD; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • Deep lifestyle and entertainment expertise
  • Robust network of media contacts
  • Experience with CPG brand strategy
  • Proactive pitching to land coverage
  • Management of PR events and timelines

Nice-to-have

  • Passion for latest consumer trends
  • Creative storytelling abilities
  • Collaborative team player mindset
  • Trend-spotting and cultural analysis skills

Key Requirements

  • Bachelor's Degree in Marketing, Communications, or Public Relations
  • 3 to 4 years' relevant health/wellness experience
  • Proven media relations experience

Work Rights

Not specified

Tailored Resume

Cover Letter