Assistant Manager, Global Marketing

Melco Resorts & Entertainment

Macau, Macau
Vip customer development
Market research and analysis
Customer retention initiatives
The Assistant Manager, Global Marketing is responsible for customer development and retention initiatives for the VIP Business out of different regions, as well as identifying new markets and growth opportunities

Job Summary

  • The Assistant Manager, Global Marketing is responsible for customer development and retention initiatives for the VIP Business out of different regions, as well as identifying new markets and growth opportunities.
  • Key responsibilities include developing new VIP market networks, proposing innovative marketing ideas, conducting market research, monitoring financial performance, and soliciting customer feedback.
  • The role requires strong product knowledge of Melco Resorts & Entertainment properties, maintaining customer rapport through marketing trips, and ensuring efficient VIP customer programs and account settlements.

Matching Summary

The Assistant Manager, Global Marketing is responsible for customer development and retention initiatives for the VIP Business out of different regions, as well as identifying new markets and growth opportunities.

Skills & Requirements

Must-have

  • VIP customer development
  • market research and analysis
  • customer retention initiatives
  • global marketing strategies
  • financial performance monitoring

Nice-to-have

  • highly motivated and energetic
  • creative problem solver
  • adaptable to change
  • strong integrity and commitment

Key Requirements

  • Minimum 2 years sales and marketing experience
  • Resorts Marketing experience is a strong advantage
  • Strong written and verbal English skills

Work Rights

Not specified

Tailored Resume

Cover Letter