The Industry Marketing Principal will drive the development and execution of PTC’s industry-specific marketing strategies and enable sales and customer success teams with relevant insights and content
Job Summary
The Industry Marketing Principal will drive the development and execution of PTC’s industry-specific marketing strategies and enable sales and customer success teams with relevant insights and content.
You will collaborate cross-functionally with Industry Advisors, Sales, Solutions Consulting, and Product teams to ensure go-to-market success and work at the forefront of intelligent product lifecycle solutions.
Life at PTC is about working alongside talented industry leaders to transform the physical world through innovation while embracing diversity and personal growth.
Matching Summary
The Industry Marketing Principal will drive the development and execution of PTC’s industry-specific marketing strategies and enable sales and customer success teams with relevant insights and content.
Skills & Requirements
Must-have
Industry-specific marketing strategies
B2B technology marketing
Cross-functional collaboration
Sales enablement and support
Market and competitive research
Messaging and positioning development
Nice-to-have
Passion for translating market dynamics
Thought leadership and advocacy
Data-backed decision making
Customer success focus
Innovation-driven culture
Key Requirements
7+ years in Industry or Solutions Marketing
Experience in B2B technology or enterprise software
Industry background in key verticals preferred
Strong analytical and strategic skills
Proven success in messaging and multi-channel marketing