Product Director, App Strategy, Gi

Johnson & Johnson Innovative Medicine

Horsham, Pennsylvania, United States
**
App strategy development
Gastroenterology product adoption
Cross-functional team collaboration
** Johnson & Johnson Innovative Medicine is seeking a Product Director for APP Strategy in Gastroenterology, located in Horsham, PA. The role involves developing strategies to enhance the adoption of gastroenterology products while collaborating with various teams to translate customer insights into actionable tactics. **

Job Summary

  • Develop disruptive strategies and solutions to elevate customer confidence and accelerate adoption of approved JJIM gastroenterology products.
  • Collaborate with a cross-functional team, including a newly launched field-based APP Ambassador team, to gain deep understanding of the needs of the customer segment and translate insights into high impact tactics.
  • Demonstrate strong strategic and operational planning excellence to ensure proactive and timely cross-functional plans; Responsible for delivering the HCP Marketing Tactical plan and continued optimization of plan in addition to BME accountability.

Matching Summary

Match Score: 75

** Johnson & Johnson Innovative Medicine is seeking a Product Director for APP Strategy in Gastroenterology, located in Horsham, PA. The role involves developing strategies to enhance the adoption of gastroenterology products while collaborating with various teams to translate customer insights into actionable tactics. **

Skills & Requirements

Must-have

  • APP strategy development
  • Gastroenterology product adoption
  • Cross-functional team collaboration
  • Marketing material compliance review
  • HCP Marketing Tactical plan

Nice-to-have

  • Inspire without authority
  • Support risk-taking
  • Customer centricity
  • Data-driven decision making

Key Requirements

  • Minimum 5 years relevant business experience
  • Minimum 3 years Sales and/or Marketing experience
  • Bachelor's degree in Marketing, Business, or Pharmaceutical Science
  • Experience working in Gastroenterology strongly preferred

Work Rights

Not specified

Tailored Resume

Cover Letter