Not specified (assumed to be hybrid or onsite based on typical industry standards)
Brand strategy and annual planning
Retail channel sales targets
Online and offline marketing campaigns
Pfizer is seeking a Retail Brand Manager/Retail Marketing Manager with at least five years of experience in brand management, preferably within the pharmaceutical retail sector. The ideal candidate should possess strong communication skills in both Chinese and English, along with a solid understanding of market trends and brand strategies
Job Summary
Develop brand strategy and annual plans, setting retail channel brand sales targets and regularly tracking goal achievement.
Plan and execute online and offline brand marketing activities nationwide, collaborating closely with the sales team to implement regional market plans.
Collect and feedback regional market information, provide constructive solutions, and build effective communication systems with management and other departments.
Matching Summary
Match Score: 85
Pfizer is seeking a Retail Brand Manager/Retail Marketing Manager with at least five years of experience in brand management, preferably within the pharmaceutical retail sector. The ideal candidate should possess strong communication skills in both Chinese and English, along with a solid understanding of market trends and brand strategies.