Associate Director U.s. Marketing - Hcc Insights, Data & Optimization, Respiratory Bu

Mericalherbs

Upper Gwynedd, PA, US
Base: $142,400.00 - $224,100.00; bonus/equity: eli...
Hybrid
Patient marketing strategy development
Insights generation and data analysis
Digital analytics and media measurement
Our Respiratory team is dedicated to delivering breakthrough innovations that improve the lives of respiratory patients worldwide

Job Summary

  • Our Respiratory team is dedicated to delivering breakthrough innovations that improve the lives of respiratory patients worldwide.
  • The Associate Director U.S. Marketing will play a strategic role in supporting the commercial success of a newly acquired COPD asset by shaping patient marketing strategy through deep understanding of patient behaviors and market dynamics.
  • We offer a comprehensive benefits package including medical, dental, vision, retirement plans, paid holidays, vacation, and opportunities for annual bonus and long-term incentives.

Matching Summary

Our Respiratory team is dedicated to delivering breakthrough innovations that improve the lives of respiratory patients worldwide.

Salary

Base: $142,400.00 - $224,100.00; Bonus/Equity: Eligible for annual bonus and long-term incentive; Benefits: Comprehensive medical, dental, vision, retirement, paid holidays, vacation

Skills & Requirements

Must-have

  • Patient marketing strategy development
  • Insights generation and data analysis
  • Digital analytics and media measurement
  • Full-funnel performance evaluation
  • Cross-functional collaboration
  • Regulatory compliance and data privacy

Nice-to-have

  • Creativity and content creation
  • Psychological safety and inclusivity
  • Project management in agile environments
  • Strong communication and presentation skills
  • Customer insights and market segmentation
  • Product launch experience

Key Requirements

  • Minimum 5 years pharmaceutical marketing experience
  • Bachelor's degree or equivalent required
  • MBA or equivalent preferred
  • Experience in insights, analytics, or marketing science
  • Familiarity with HIPAA and regulatory guidelines
  • Ability to travel approximately 25%

Work Rights

US and Puerto Rico Residents Only

Tailored Resume

Cover Letter