Performance Specialist

dentsu

Singapore, Singapore
Google ads management
Meta advertising expertise
Tiktok campaign execution
The role focuses on driving performance-led digital marketing initiatives by managing campaigns across Google Ads, Meta, TikTok, and DV360

Job Summary

  • The role focuses on driving performance-led digital marketing initiatives by managing campaigns across Google Ads, Meta, TikTok, and DV360.
  • Candidates will be responsible for developing data-driven strategies to improve ROI and achieve client business objectives through daily optimization.
  • The position requires a strong emphasis on Paid Social, accounting for 70% of the role's responsibilities alongside search and display expertise.

Matching Summary

The role focuses on driving performance-led digital marketing initiatives by managing campaigns across Google Ads, Meta, TikTok, and DV360.

Skills & Requirements

Must-have

  • Google Ads management
  • Meta advertising expertise
  • TikTok campaign execution
  • DV360 programmatic platforms
  • Paid Social strategy (70% focus)
  • Campaign performance analysis

Nice-to-have

  • SEO and content integration knowledge
  • Affiliate marketing understanding
  • Client relationship building skills
  • Creative strategic thinking
  • Industry news awareness

Key Requirements

  • Experience with paid media platforms
  • Ability to analyze key performance metrics
  • Strong client communication skills

Work Rights

Not specified

Tailored Resume

Cover Letter