Dentsu Aegis Network is seeking a Senior Analytics & Personalization Consultant to support data analysis and strategic deliverables in a remote capacity. The ideal candidate will have 4-6 years of experience in web analytics and digital marketing data management, with strong analytical skills and a solid understanding of Google Marketing Platform
Job Summary
Lead and own the analysis of highly complex data sources, identifying trends and patterns in data and make recommendations based on analysis results.
Ability to recommend the right tests on CRO platforms leveraging the insights from the analytics platforms.
Provide support and mentorship to the team members, ensuring they are progressively able to take on more complex tasks and upskill others.
Matching Summary
Match Score: 85
Dentsu Aegis Network is seeking a Senior Analytics & Personalization Consultant to support data analysis and strategic deliverables in a remote capacity. The ideal candidate will have 4-6 years of experience in web analytics and digital marketing data management, with strong analytical skills and a solid understanding of Google Marketing Platform.
Skills & Requirements
Must-have
Web Analytics and Mobile Measurement Platforms
Tag Management and Visualization Platforms
Google BigQuery experience
Digital marketing data analysis
CRO tools like VWO, Dynamic Yield
Google Marketing Platform expertise
Strong analytical and communication skills
Nice-to-have
Ability to simplify data and tell a story
Knowledge of Digital Marketing
Experience with Tableau, Looker, Data Studio
Key Requirements
Bachelor’s degree in Computer Science, Information Systems or Statistics
4-6 or more years of experience
Limited Working experience with scripting languages like R, Python