Market Insight Lead Analyst- Hybrid

The Cigna Group

Plano, TX, US
Hybrid
Oracle eloqua configuration
Html css javascript coding
Salesforce data cloud integration
The role focuses on developing and executing enterprise-wide automated email marketing campaigns to strengthen customer relationships

Job Summary

  • The role focuses on developing and executing enterprise-wide automated email marketing campaigns to strengthen customer relationships.
  • Candidates must ensure all campaigns adhere to strict data quality standards and HIPAA privacy guidelines.
  • This position requires overseeing the integration between Salesforce Data Cloud and Oracle Eloqua for seamless data transfer.

Matching Summary

The role focuses on developing and executing enterprise-wide automated email marketing campaigns to strengthen customer relationships.

Skills & Requirements

Must-have

  • Oracle Eloqua configuration
  • HTML CSS JavaScript coding
  • Salesforce Data Cloud integration
  • A/B multivariate testing execution
  • Litmus email rendering testing

Nice-to-have

  • Adobe Photoshop experience
  • Dreamweaver proficiency
  • Wrike project management
  • Aprimo asset management
  • Strategic stakeholder collaboration

Key Requirements

  • Bachelor's degree in Computer Science, Engineering, Marketing, or Business Analytics
  • Two years of digital marketing experience
  • Experience with requirement gathering and documentation

Work Rights

Not specified

Tailored Resume

Cover Letter