The eCommerce Consumer Experience Manager is responsible for planning and executing conversion and engagement initiatives across the adidas owned ecosystem, including .com and the Flagship App
Job Summary
The eCommerce Consumer Experience Manager is responsible for planning and executing conversion and engagement initiatives across the adidas owned ecosystem, including .com and the Flagship App.
The role takes a consumer‑centric, data‑led approach to optimise the end‑to‑end shopping journey, drive incremental eCommerce revenue, and elevate adidas’ digital brand experience.
By understanding consumer intent, behaviour, and motivations through journey and data analysis, the role delivers commercial and brand‑enhancing solutions and leads cross‑functional teams to ensure a best‑in‑class eCommerce customer experience.
Matching Summary
The eCommerce Consumer Experience Manager is responsible for planning and executing conversion and engagement initiatives across the adidas owned ecosystem, including .com and the Flagship App.
Skills & Requirements
Must-have
Consumer-centric data-led approach
Optimize end-to-end shopping journey
Drive incremental eCommerce revenue
Lead site enhancement and A/B testing
Own CX reporting and performance analysis
Conversion rate performance optimization
Nice-to-have
Champion an app-first mindset
Energetic team player
Proactive, positive mindset
Strong collaboration skills
Key Requirements
Minimum five years' experience in digital commerce