Associate Brand Manager, Theraflu

Haleon

Warren, NJ, USA
Base: $115,765 - $144,706; bonus: annual discretio...
Hybrid (3 days in-office)
Bachelor's degree in business or marketing
2+ years brand management experience
Experience with iri/nielsen/numerator data
Haleon is seeking an Associate Brand Manager for its Theraflu brand, requiring a candidate with 2+ years of brand management experience, particularly in the consumer packaged goods (CPG) sector. The role involves driving brand performance through analytics, marketing execution, and cross-functional collaboration in a hybrid work environment

Job Summary

  • The role drives brand performance through strong analytics, effective cross-functional collaboration, and flawless marketing execution for the Theraflu brand.
  • Haleon offers a robust Total Reward package including competitive pay, a generous 401(k) plan, tuition reimbursement, and 6 months of paid parental leave.
  • This position requires managing national brand programs across digital, social, shopper, and e-commerce channels while owning the digital shelf to strengthen consumer engagement.

Matching Summary

Match Score: 85

Haleon is seeking an Associate Brand Manager for its Theraflu brand, requiring a candidate with 2+ years of brand management experience, particularly in the consumer packaged goods (CPG) sector. The role involves driving brand performance through analytics, marketing execution, and cross-functional collaboration in a hybrid work environment.

Salary

Base: $115,765 - $144,706; Bonus: Annual discretionary bonus available; Benefits: Comprehensive healthcare, 401(k), tuition reimbursement, 6 months paid parental leave

Skills & Requirements

Must-have

  • Bachelor's degree in Business or Marketing
  • 2+ years Brand Management experience
  • Experience with IRI/Nielsen/Numerator data
  • Digital analytics and social listening skills
  • Project management and cross-functional collaboration

Nice-to-have

  • CPG industry background preferred
  • Full funnel marketing campaign experience
  • Agency management experience
  • Innovation project leadership
  • Data-driven decision making mindset

Key Requirements

  • Bachelor's degree required
  • 2+ years experience in Brand Management
  • Familiarity with market insight systems like Nielsen
  • US work authorization not specified

Work Rights

Not specified

Tailored Resume

Cover Letter