Deliver innovative marketing strategies in support of CommBank’s Home Lender network, working closely with stakeholders to strategize, execute, and review marketing campaigns aligned to business priorities
Job Summary
Deliver innovative marketing strategies in support of CommBank’s Home Lender network, working closely with stakeholders to strategize, execute, and review marketing campaigns aligned to business priorities.
Translate business objectives into data-driven marketing communications strategies and campaigns, develop playbooks for staff upskilling, and manage end-to-end initiatives across ATL and BTL channels.
Build robust analysis and reporting of campaigns to demonstrate marketing contribution, provide insights for tracking business objectives, and manage expenditures to agreed budgets.
Matching Summary
Deliver innovative marketing strategies in support of CommBank’s Home Lender network, working closely with stakeholders to strategize, execute, and review marketing campaigns aligned to business priorities.
Skills & Requirements
Must-have
integrated campaign delivery
social media marketing
project management
data-driven insights
customer communications strategies
budget management
Nice-to-have
creative thinker
problem-solving mindset
growth mindset
strong stakeholder relationships
Key Requirements
Experience in banking and financial services or technology marketing
Experience with end-to-end integrated campaign delivery
Experience with social media (paid and organic)
Developed project management skills
Analytical and strong verbal/written communication skills
Commercial acumen and ability to track ROI/ROMI
Ability to identify analytical and research frameworks
Ability to build strong relationships with stakeholders