E-commerce Marketing Executive

Abbott

Shanghai, China
Not specified
Ecommerce strategy and initiatives
Online/e-commerce channel trends
Brand activation strategy
Abbott is seeking an E-commerce Marketing Executive in Shanghai to develop and implement strategies that enhance brand visibility and drive sales through e-commerce channels. The ideal candidate will have over five years of marketing experience, including a minimum of one year in e-commerce or retail, and must be fluent in both Mandarin and English

Job Summary

  • Study & recommend eCommerce strategy & initiatives to achieve the marketing objectives.
  • Develop brand activation strategy, plan & design on line campaign, achieve sales goal.
  • Manage key relationship internally within brand team & sales team to strategically allocate resources to drive incremental on line.

Matching Summary

Match Score: 85

Abbott is seeking an E-commerce Marketing Executive in Shanghai to develop and implement strategies that enhance brand visibility and drive sales through e-commerce channels. The ideal candidate will have over five years of marketing experience, including a minimum of one year in e-commerce or retail, and must be fluent in both Mandarin and English.

Skills & Requirements

Must-have

  • eCommerce strategy and initiatives
  • online/e-commerce channel trends
  • brand activation strategy
  • online campaign planning
  • integrated digital resources

Nice-to-have

  • iWOM and brand popularity
  • key people at B2C partners
  • solid analysis for clear strategies

Key Requirements

  • University degree and above
  • Fluent in Mandarin & English
  • More than 5 years experience in marketing or sales
  • At least 1 years in e-Commerce or retail

Work Rights

Not specified

Tailored Resume

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