This role involves leading the launch of end-to-end 360 marketing campaigns for Netflix's original films and series to create buzz and fandom
Job Summary
This role involves leading the launch of end-to-end 360 marketing campaigns for Netflix's original films and series to create buzz and fandom.
The successful candidate will balance data-driven strategic thinking with breakthrough creative vision while managing multi-million dollar media budgets.
Netflix seeks an innovative marketer who can disrupt industry norms through culturally relevant campaigns that pierce the zeitgeist.
Matching Summary
This role involves leading the launch of end-to-end 360 marketing campaigns for Netflix's original films and series to create buzz and fandom.
Skills & Requirements
Must-have
12+ years entertainment marketing experience
Proven track record launching 360 campaigns
Manage multi-million dollar media budgets
Deep understanding of local and global pop culture
Experience with digital, social, OOH, and print channels
Nice-to-have
Entrepreneurial mindset in fast-paced environment
High emotional IQ and intellectual curiosity
Passion for consuming diverse entertainment content
Ability to inspire cross-functional teams
Strong judgment in ambiguous situations
Key Requirements
12+ years of experience in entertainment marketing
Experience in network/studio marketing or creative agency
Knowledge in media planning across multiple channels