Not specified; not specified; comprehensive benefi...
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Digital direct marketing campaign management
Multi-channel and multi-product marketing
Customer lifetime management and portfolio optimization
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AIG is seeking a Digital Direct Marketing Campaign Manager in Bangkok, Thailand, focused on enhancing customer engagement and driving marketing strategies for the insurance sector. The role involves managing multi-channel marketing campaigns, optimizing performance, and collaborating with various teams to achieve business objectives.
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Job Summary
This role is instrumental to achieving AIG Thailand's aspiration to be the leading general insurer through market-leading direct marketing solutions.
The successful candidate will drive top and bottom line performance by managing partnerships, digital campaigns, and customer engagement strategies across acquisition and retention programs.
AIG offers a comprehensive Total Rewards Program focused on health, wellbeing, financial security, and professional development for its team members.
Matching Summary
Match Score: 75
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AIG is seeking a Digital Direct Marketing Campaign Manager in Bangkok, Thailand, focused on enhancing customer engagement and driving marketing strategies for the insurance sector. The role involves managing multi-channel marketing campaigns, optimizing performance, and collaborating with various teams to achieve business objectives.
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Salary
Not specified; Not specified; Comprehensive benefits package including health, wellbeing, and financial security
Skills & Requirements
Must-have
Digital direct marketing campaign management
Multi-channel and multi-product marketing
Customer lifetime management and portfolio optimization
Agile test and learn marketing
Revenue and profitability target achievement
Nice-to-have
Strong verbal and written communication skills in English
Strategic thinker with innovative approach
Ability to work under time constraints
Experience influencing people at all levels
Collaborative team player mindset
Key Requirements
Minimum bachelor's degree (MBA preferred)
Minimum 3 years experience in Insurance or Financial Services