ABB is seeking a bilingual Content Strategy Lead to drive digital content creation and strategy for its Electrification - Installation Products division in Saint-Jean-sur-Richelieu, Quebec. The role involves hands-on content creation, strategic planning, and collaboration across teams to optimize performance in a hybrid work environment
Job Summary
This role owns the content engine for ELIP Canada, transforming product expertise into high-performing digital content.
The position requires setting content strategy while simultaneously creating standout content across web, email, and social channels.
Candidates must ensure bilingual quality and localization readiness for both English and French deliverables.
Matching Summary
Match Score: 85
ABB is seeking a bilingual Content Strategy Lead to drive digital content creation and strategy for its Electrification - Installation Products division in Saint-Jean-sur-Richelieu, Quebec. The role involves hands-on content creation, strategic planning, and collaboration across teams to optimize performance in a hybrid work environment.
Skills & Requirements
Must-have
Bilingual English and French required
8-12+ years digital content experience
Hands-on content creation skills
B2B industrial marketing background
Technical translation to customer value
Nice-to-have
SEO and AEO content optimization
CMS and marketing automation familiarity
Analytics and content experimentation
Cross-functional stakeholder collaboration
Continuous improvement mindset
Key Requirements
8-12+ years of experience in digital content or communications
Fluency in written and spoken English and French
Proven senior-level ability to build strategy and execute hands-on