Marketing Director

Lakeside Post Acute

Remote
**
Develop and implement marketing programs
Maintain and increase census
Community information dissemination
** Lakeside Post Acute is seeking a Marketing Director who will develop and implement public relations and marketing strategies to enhance community awareness and increase facility census. This remote position requires relevant experience in healthcare marketing and a strong ability to communicate effectively with various stakeholders. **

Job Summary

  • Plan, develop, organize, implement, evaluate, and direct the facility’s public relations and marketing programs and activities in order to maintain and increase our census and to provide the community with information relative to our facility, its programs, services, and practices.
  • Develop and maintain written policies and procedures that govern the release of information concerning the residents, employees, and/or the facility in accordance with current Privacy Rules and Regulations.
  • Prepare a departmental operating budget for approval by the Administrator and allocate the resources to carry out programs and activities of the facility.

Matching Summary

Match Score: 75

** Lakeside Post Acute is seeking a Marketing Director who will develop and implement public relations and marketing strategies to enhance community awareness and increase facility census. This remote position requires relevant experience in healthcare marketing and a strong ability to communicate effectively with various stakeholders. **

Skills & Requirements

Must-have

  • Develop and implement marketing programs
  • Maintain and increase census
  • Community information dissemination
  • Manage resident information privacy
  • Internal communications strategy

Nice-to-have

  • Creative support for resident programs
  • Liaison with families and community leaders
  • Emergency public relations management

Key Requirements

  • Bachelor’s Degree or equivalent
  • Five (5) years marketing/public relations in healthcare (in lieu of degree)
  • Proficient in Microsoft Suite products

Work Rights

Not specified

Tailored Resume

Cover Letter