This role is responsible for working with Brand Leadership and across global and partner collaboration teams to develop, execute and measure aspects of the brand strategy
Job Summary
This role is responsible for working with Brand Leadership and across global and partner collaboration teams to develop, execute and measure aspects of the brand strategy.
The Biopharmaceuticals Business Unit (BBU) creates and executes meaningful therapeutic area and product strategies that are focused on addressing the unmet needs of patients around the world.
At AstraZeneca when we see an opportunity for change, we seize it and make it happen, because any opportunity no matter how small, can be the start of something big.
Matching Summary
This role is responsible for working with Brand Leadership and across global and partner collaboration teams to develop, execute and measure aspects of the brand strategy.
Skills & Requirements
Must-have
Direct-to-Consumer Marketing
Omni-channel execution
Patient Support Program development
Implement channel strategies
Brand creative development
Customer insight plans
Nice-to-have
Entrepreneurial mindset
Swift to action
Confident to lead
Willing to collaborate
Curious about science
Key Requirements
Bachelor’s Degree in Business, Marketing or sciences
3+ years pharmaceutical or healthcare experience
Demonstrated ability to lead without authority
Ability to manage complex projects
Comfort operating in a highly regulated environment
Field sales experience
Respiratory or Biologics therapeutic-area experience