Base: $80 - $100 usd ph; bonus/equity: not specifi...
Fully remote
User acquisition, retention, and engagement
Cross-vertical marketing initiatives
Go-to market plans
Rush Street Interactive is seeking a temporary Product Marketing Manager to enhance user acquisition, retention, and engagement for their online casino and sportsbook. The role requires collaboration across teams and a strong understanding of the gaming industry, focusing on data-driven marketing strategies
Job Summary
This hands-on position focuses on bolstering overall user acquisition, retention, and engagement by managing cross-vertical marketing initiatives and go-to market plans.
Partner closely with the Creative, Product, and User Acquisition teams to align and establish dynamic workflows to effectively execute on product marketing initiatives, campaigns, and tentpole moments.
Track product, user, and campaign data to produce actionable post-campaign analysis and insights; share regularly with stakeholders to inform business decisions.
Matching Summary
Match Score: 85
Rush Street Interactive is seeking a temporary Product Marketing Manager to enhance user acquisition, retention, and engagement for their online casino and sportsbook. The role requires collaboration across teams and a strong understanding of the gaming industry, focusing on data-driven marketing strategies.
Salary
Base: $80 - $100 USD per hour; Bonus/Equity: Not specified; Benefits: Not specified
Skills & Requirements
Must-have
User acquisition, retention, and engagement
Cross-vertical marketing initiatives
Go-to market plans
Creative performance optimization
Competitive landscape monitoring
Data analysis and insights
Nice-to-have
Dynamic workflows
Marketing narratives and collateral
High-potential campaign opportunities
Actionable post-campaign analysis
Industry passion
Adaptability in fast-paced environment
Key Requirements
3+ years of experience
Bachelor’s degree or equivalent relevant work experience
Online gaming, sports betting, or mobile gaming industry experience
Strong project management skills
Data fluency
Proficiency in digital creative processes
Familiarity with the gaming or mobile gaming market