Sales Account Executive

WJTV

Jackson, MS, United States
Base: $50k; bonus/equity: potential to make $100k ...
On-site
Generate broadcast and digital advertising revenue
Demonstrate merits of marketing and advertising
Develop and increase sales volume
WJTV, the local CBS affiliate in Jackson, MS, is seeking a Sales Account Executive to drive broadcast and digital advertising revenue. The ideal candidate will establish relationships with local businesses, develop new accounts, and exceed sales goals, with training provided for the right individual

Job Summary

  • The Sales Account Executive generates both broadcast and digital advertising revenue by calling on established agencies, cold-calling new prospects and demonstrate the merits of marketing and advertising.
  • You will develop and increase sales volume for both TV and digital revenue, with a focus on working with local clients in the Jackson, MS area (DMA).
  • This position is based at WJTV in Jackson, MS and is the local CBS affiliate.

Matching Summary

Match Score: 85

WJTV, the local CBS affiliate in Jackson, MS, is seeking a Sales Account Executive to drive broadcast and digital advertising revenue. The ideal candidate will establish relationships with local businesses, develop new accounts, and exceed sales goals, with training provided for the right individual.

Salary

Base: $50K; Bonus/Equity: potential to make $100K+; Benefits: Not specified

Skills & Requirements

Must-have

  • generate broadcast and digital advertising revenue
  • demonstrate merits of marketing and advertising
  • develop and increase sales volume
  • work with local clients
  • implement strategies to grow revenue
  • establish credible relationships
  • prospect, qualify, close, and grow NEW business
  • make sales calls on existing and prospective clients
  • prepare and deliver sales presentations
  • learn and implement new strategies and products
  • explain advertising benefits to customers
  • develop advertising schedules
  • order entry, contracts, follow-up, and collections
  • build and present proposals
  • proficiency in MS Office products

Nice-to-have

  • advocate for our products and programs
  • knowledge of digital marketing basics

Key Requirements

  • Bachelor’s degree or equivalent experience
  • Sales experience preferred
  • Valid driver’s license with acceptable driving record
  • Experience achieving long-range objectives
  • Knowledge of digital marketing basics preferred

Work Rights

Not specified

Tailored Resume

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